Senior Media Executive (TV, OOH, Radio)

Job details

12 December 2023
NZ$65000 - NZ$85000 per annum
Job type

Job description

  • Company Type: Media Agency
  • Role: Media Exec OR Senior Media Exec
  • Channels: TV, OOH, Radio
  • Clients to Manage: 1
  • Salary for Exec: 65K to 75K Package (All inclusive)
  • Salary for Senior Exec: 75K to 85K Package (All inclusive)

Roles & Responsibilities

1. Campaign Implementation

  • Execute media plans by placing ads across selected channels. Ensure that all ads are launched on schedule and run as planned.
  • Identify the best mix of media channels (TV, OOH, Radio, Print) to achieve campaign objectives.
  • Collaborate with clients and internal teams to understand campaign objectives and target audiences.

2. Campaign Optimization & Monitoring

  • Continuously monitor campaign performance using analytics tools and data from media partners.
  • Track key performance indicators (KPIs) such as reach, impressions, engagement, and conversions.
  • Analyze campaign data to identify underperforming areas and opportunities for improvement.
  • Adjust media placements, creative elements, and budgets to enhance campaign effectiveness.

3. Campaign Reporting

  • Gather data from various sources, including media partners, internal tracking systems, and third-party analytics tools.
  • Analyze campaign performance data to derive insights and evaluate success against objectives.
  • Compile comprehensive reports that include campaign metrics, insights, and recommendations.

4. Client Communication

  • Provide clients with regular updates on campaign progress and performance. Communicate any changes, optimizations, or issues promptly.
  • Prepare and deliver presentations to clients, highlighting campaign results and insights.
  • Collaborate with clients to adjust strategies and plans based on feedback and evolving objectives.
  • Maintain strong, positive relationships with clients through effective communication and service.

What we are looking for

  • 1-3+ years experience in media planning and trading in an agency.
  • Implementing the buying and delivery of TV, outdoor, radio, and direct digital partnership campaigns.
  • Experience in monitoring campaign performance across all media through systems such as IE Pegasus, eTAM, ERAM, Nielsen Adviews, Spectra, TV Map
  • Ability to track and report on annual deals, and manage overall budgets and commitments.
  • Strong relationships with media partners, clients, and internal stakeholders, as well as the ability to work closely with Managers & Directors.

Yugal Bhatia ( Yoogle )
[email protected]

Paxus values diversity and welcomes applications from Indigenous Australians, people from diverse cultural and linguistic backgrounds and people living with a disability. If you require an adjustment to the recruitment process, including the application form in an alternate format, please contact me on the above contact details.